Disney annual report 2017


•Which four business segments does Disney operate in?

The first business segment is Media networks. The second business segment parks and resorts. The third business segment is studio entertainment. The fourth business segment is consumer products and interactive media . 
•How does the Media Networks segment generate revenue? 

 One of the ways the media segment generates revenue is by charging fees for cable, satellite and telecommunications service providers. Affiliating domestic broadcast networks that they have with television stations and MVPD'. They also generate revenue through sales of times in their programmes to advertisers for commercial announcements (ad revenue). They also sell television networks and distributors for the right to use their television programs (program revenue). 
•Provide details of how the Disney branded cable channels operate

Disney's primary cable networks are branded ESPN, Disney and freeform. These networks produce their own programs or acquire rights from third parties to air their programs on Disney's networks. Cable networks derive the majority of their revenues from affiliate fees and for certain networks ad sales. 
. What does Disney's broadcasting business consist of? 

 Disney's broadcasting business consists of a domestic broadcasting network, television production, distribution operations and eight owned domestic television. 

  . Describe the parks and resorts segment? 

 The company operate and run Walt Disney world resort Florida. The resort includes theme parks, hotels, dining, entertainment etc. The resort is marketed through a variety of international, national and local advertising, as well as promotional activities. 

. How does this segment generate revenue?

 This segment generates revenue from the Disneyland park, the Walt Disney studios park, Hotels and other facilities that people pay to be at. 




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